For creating SEO strategy we must look from the point of view of se's also. How se's are looking what they are doing and what exactly are the factors influencing their results. There some factors even the best company must keep in brain while doing SEO.

Check how se's are showing leads to your keyword queries.

Create your keywords list that you wish to accomplish SEO. Keywords are the key point which will decide how much relevant traffic we will get. We also take help of Google keyword planner tool in finalizing our keywords. Identify the keywords for which don't possess content. Create content for those keywords. Using long tail keywords instead of small tail keywords can bring better results in a nutshell period of time.

Content is ruler in organic SEO. Draft a content creation policy meticulously. Create Content for human being not for search engines. Never do stuffing of keywords. Now Google showing results based on intent based on keywords only. So always write naturally.

Find the opportunities for on web page SEO. Find this content of your website which do not have keyword in focus. Rewrite that content to focus keywords.

Accelerate at different devices is also a factor in deciding ranking of your website. So always design a site for multiple devices friendly.

Monitor your opponents because your purpose is always to remain ahead of your competitors. There may be some tools majestic, semrush , backlink checker etc. which can enable you to check their links and show you to make a perfect link constructing strategy. A rivals action can never be best just because he is doing, examine that and then draft an improved plan. Only following a competitors action can never ranking you higher in serp. Make link building strategy for your website focus on that.

Do audit of your respective SEO services, create your result measure system,  and decide your priorities relating to your studies. You might be a SEO services professional or might be it doing for your business or for organistation it's very necessary to audit , solution and build statement get full benefit for your SEO activities.